Business Unit Strategy

By definition, a business unit (also referred to as a department, division, or functional area) is a part of a company or organization that represents a specific business function and is part of a firm’s value chain of activities (like accounting, human resources, marketing, sales, purchasing, manufacturing, etc.).

When it comes to strategy, each business unit has a role to play. Each function contributes extremely important value to the primary corporate business strategy and strategy needs to be part of everyone’s responsibilities. As such, each business unit must develop its own business unit strategy that will define how it will fulfill its part of the primary corporate strategy and make distinct, value-added contribution to the organization’s long-term success.

CMOE helps organizations world-wide become more proficient at setting strategy and thinking strategically throughout the organization: at the corporate level, the business unit level, and the individual contributor level.

The products that accomplish this are the Strategic Leadership Workshop (for leaders who need to develop the ability to create and implement a strategic direction for their part of the business) and the Applied Strategic Thinking® Workshop (for leaders and individual contributors who want to develop the ability to think proactively and capitalize on opportunities to make a strategic contribution to the organization).

sextant-800It doesn’t matter if you are a leader or an individual contributor: you have to know how to work strategically in order to help move the corporate strategic plan along.

Our strategy programs improve the strategic capability of the organization at all levels and enhance strategy alignment and effectiveness. No longer is strategy the sole responsibility of senior leaders.

Because every organization has different needs, the Strategic Leadership Workshop and the Applied Strategic Thinking Workshop are available in one-, two-, and two-and-a-half-day formats.

Workshop attendees are exposed to real, actionable ways to become more strategic, in every part of their work and personal lives, and they have opportunities to practice what they learn during the workshop.

“Think about a whole army of people being more strategic, not just the generals. Imagine the possibilities if everyone in your organization devoted a little extra discretionary effort and thought to the future, to how to achieve the future he or she needs and wants.”

~ Ahead of the Curve: A Guide to Applied Strategic Thinking

“Moving the strategic needle on some longer term opportunities does take good strategic leadership, alignment, and communication throughout the organization. Every function should strive to achieve better alignment across the business, both in the short term and farther out.”

~ Stephanie S. Mead, MBA

“Regardless of where you sit in the organization, your job is to sort through all of the signals you receive. This will give you clues about how the broader organization is adapting and shifting and help you develop your own strategic program before you are even asked.”

~ Strategy is Everyone’s Job: A Guide to Strategic Leadership

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Applied Strategic Thinking ® Workshop

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